Social networks were used by Internet companies and users to spread opposition to anti-piracy bills in Congress.
Several major Internet companies and thousands of concerned users are successfully lighting up social networks to spread opposition to controversial anti-piracy bills now under debate in the U.S. Congress.
"This is huge," said Rob Enderle, an analyst with the Enderle Group.
"[Social networks] pretty much drove the mass objections and stopped
this bill from becoming law. I think we are actually seeing the
beginning of a huge change in the political process worldwide that [has]
social networks at the core."
All eyes yesterday were on the Internet companies
that either shut down their websites or used them to launch other
protests against the two primary online piracy bills -- the Stop Online
Piracy Act that's under consideration in the U.S. House of
Representatives, and the Protect Intellectual Property Act that's being
debated in the U.S. Senate.
For example, the Wikipedia website went dark today and Google draped a
black banner across its home page while posting information from
opponents of the bills.
A lot of the interest and concern about the protests germinated from a
flood of tweets and status updates in recent weeks on Twitter,
Facebook, Google+ and other social networks. Multiple Internet
companies, along with everyday users, took to various social networks to
spread the word and build opposition to the bills.
The online protests appear to be working.
The New York Times reported today that Sen. Marco Rubio (R-Fla.) this morning pulled his support for the anti-piracy legislation that he co-sponsored.
And Sen. John Cornyn (R-Texas) told his Facebook followers that he no longer supports the anti-piracy bills as written.
"Better
to get this done right rather than fast and wrong," Cornyn posted.
"Stealing content is theft, plain and simple, but concerns about
unintended damage to the Internet and innovation in the tech sector
require a more thoughtful balance, which will take more time."
Politicians like Cornyn are just some of the people using social networks to communicate their thoughts on the legislation.
Twitter executives are voicing their opposition to the piracy bills via tweets, fittingly. And Facebook co-founder Mark Zuckerberg used his own site to make his opinion on the legislation known.
Everyday users of social networks have also been flooding those networks with criticism of the legislation.
"Would love to see a single credible person/entity in support of
SOPA," tweeted a user called ryan. "Genuinely curious how they refute
the folks who built the Internet."
And ericajmoss tweeted, "I just signed the anti-SOPA petition. Will you?"
Social networks, according to Andrew Frank, an analyst at Gartner, are well set up to handle this kind of widespread protest.
"Social networking sites are clearly positioned perfectly to amplify
the dialogue and create awareness and engagement with topics," he added.
"While grassroots protest movements have been effective before social
networks, these networks are bringing public participation to new
heights."
The role of social networks in protesting the anti-piracy legislation echoes their role in helping to topple Egypt President Hosni Mubarak early last year.
And last summer, social networks were used to help clean up after the riots that rocked the U.K.
Ezra Gottheil, an analyst with Technology Business Research, said
sites like Twitter and Facebook are major players in this week's protest
against the anti-piracy bills in the U.S.
"The big sites lit the match," said Gottheil.
"Let's say the social networks [are] spreading the message. Some in
my network were talking about it months ago, but it hadn't reached
critical mass. It's a hot topic now. Online discussion will subside, but
I think they've built a constituency that will pay attention to the
next set of proposals," he added.
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